Restaurant Marketing Tip #10
Have a Sleek, Functional Online Menu
When people search online for a business, they’re just doing research first. Your visitors will do the same before ordering from or visiting your restaurant.
If your visitors can’t find a menu, it’s low-quality, or out of date and not accurate, you just lost precious business.
Make sure your online menu is:
- Easy to read
- Up to date & Accurate
We recommend using Open Menu to help build and publish your online menu for FREE. Open Menu does have affordable, paid monthly options as well that’s worth looking into. Additionally, Open Menu comes with the ability to publish your menu on social media no matter your plan, free or paid.
From our experience and data alike, visitors view your online menu FIRST before looking at other pages or content. Next, they’re looking at when you’re open, where you’re located, and contact information.
Don’t have or want an online menu? Well, without it, the majority of these other tips will render useless.
In 2019, and going into 2020, customers need an online menu. Otherwise, they’ll take their business elsewhere.
Now you have an online menu and your visitors want to make a reservation. What now? Check out tomorrow’s restaurant marketing tip #11!